The Department of Management Science aims at producing graduates and postgraduates suitable for the emerging needs of the market and suitable emphasis to serve the business community by providing potential graduates in a value-centered environment.

We strongly believe that the curriculum, teaching methodologies and the educational environment must lead to the inculcation of ethical values consistent with the religious and cultural norms of the society. Therefore, all the programs offered in the Department of Management Science place a strong emphasis on ethics. The Department of Management Science offers Ph.D., MS (MS), MBA, BBA and BBA-P programs. At all levels of programs there is an emphasis on the research aspect and research activity is engrained in most of the courses offered at the Department of Management Science.

Program Educational Objectives (PEOs)

  PEO-1 BBA program is specially designed to meet industry requirements in a changing global corporate environment.
  PEO-2 Program provides the right tools that allow students to achieve their career objectives.
  PEO-3 Through the BBA program we help our students to inculcate the basic and advanced understanding of the business world.

Program Learning Outcomes (PLOs)

PLO-1 Modern Knowledge

Students will demonstrate problem solving skills by gathering and evaluating appropriate information.

PLO-2 Management Skills

Student will demonstrate competency in the underlying concepts, theory and tools taught in the core undergraduate curriculum.

PLO-3 Business Decisions

Students will demonstrate use of appropriate techniques to effectively manage business challenges.

PLO-4 Cross functional knowledge

Students use analytical and reflective thinking technique to identify and analyze problems, develop viable alternatives, and make effective decisions.

ADMISSION REQUIREMENTS

  • Higher Secondary School Certificate or Equivalent securing at least 45% marks in aggregate, as per HEC requirement.
  • MAJU Admission Test/HEC Test

DEGREE REQUIREMENTS

Areas Cr. Hrs.
BBA Core courses 25
Elective Courses 27
General Requirement 27
Foundation and Intermediate level 48
Project I & II 06

CORE COURSES

Course Title Course Code Cr. Hrs.
Freshman English SS1100 3
Computer Concepts & Applications MG1500 3
Business Mathematics MT1500 3
English Grammar SS1110 3
Business Statistics MT1510 3
Oral Communication SS2120 3
Islamic Studies/ Ethics (for Non- Muslims) SS2400/SS2410 3
Business Communication SS3110 3
Pakistan Studies SS2420 3

ELECTIVE COURSES

Course Title Course Code Cr. Hrs.
Management Information System MG1510 3
Elective I XXXXX 3
Supply Chain Management MG3400 3
Elective II XXXXX 3
Strategic Management MG4110 3
Entrepreneurship MG4700 3
Elective III XXXX 3
International Business Management & Standards MG4130 3
Elective IV XXXXX 3

GENERAL REQUIREMENT

Course Title Course Code Cr. Hrs.
Foreign Language: Arabic/ French/ Chinese SS1200 3
Principles of Psychology SS2300 3
International Relation and Current Affairs SS2810 3
Principles of Sociology SS2310 3
Business Ethics SS2400 3
Introduction to Logic SS3320 3
Development Economics EC2010 3
Interpersonal Skills & Business Relations SS4100 3
Business Analytics MG3510 3

FOUNDATION AND INTERMEDIATE LEVEL

Course Title Course Code Cr. Hrs.
Principles of Management MG1100 3
Principles of Accounting I FN1100 3
Microeconomics EC1000 3
Principles of Accounting II FN1110 3
Macro Economics EC1010 3
Business & Corporate Law FN2130 3
Principles of Marketing MG2200 3
Organizational Behaviour MG4340 3
Business Research Methods MG4100 3
Statistical Inference MT2320 3
Introduction to Business Finance FN2300 3
Marketing Management MG2210 3
Cost & Management Accounting FN2120 3
Financial Management FN3310 3
Consumer Behavior MG3230 3
Human Resource Management MG3300 3

SPECIALIZATION COURSES

Course Title Course Code Cr. Hrs.
Advertising MG3200 3
Brand Management MG3220 3
Brand Activation MG3210 3
Public Relations MG4230 3
Digital Marketing MG3250 3
Analysis of Financial Statement FN3400 3
Advanced Audit & Assurance FN3430 3
Performance Management FN4480 3
Investment Banking FN3510 3
Treasury and Fund Management FN3540 3
Career Development MG3310 3
Change Management MG3420 3
Human Resources Development MG4360 3
Recruitment & Selection MG4320 3
Training and Development MG4330 3
Distribution and Channel Management MG3430 3
Strategic Supply Chain Management MG4410 3
Operations Management MG3470 3
Warehouse Management MG4440 3
Inventory Control and material management MG3450 3

BUISNESS PROJECT

Course Title Course Code Cr. Hrs.
Business Project I MG4120 3
Business Project II MG4120 3

SCHEME OF STUDIES

Semester - 1

Course Code Course Title Lec. Hrs Lab. Hrs Cr. Hrs.
SS 1100 Freshman English 3 0 3
MG 1500 Computer Concepts & Applications 2 2 3
MT 1500 Business Mathematics 3 0 3
MG 1100 Principles of Management 3 0 3
FN 1100 Principles of Accounting I 3 3 3
EC 1000 Microeconomics 3 0 3

Semester - 2

Course Code Course Title Lec. Hrs Lab. Hrs Cr. Hrs.
SS 1110 English Grammar 3 0 3
MG 1510 Management Information System 3 0 3
MT 1510 Business Statistics 3 0 3
SS 1200 Foreign Language: Arabic/ French/ Chinese 3 0 3
FN 1110 Principles of Accounting II 3 0 3
EC 1010 Macro Economics 3 0 3

Semester - 3

Course Code Course Title Lec. Hrs Lab. Hrs Cr. Hrs.
SS 2120 Oral Communication 3 0 3
SS/SS 2400/2410 Islamic Studies/ Ethics (for Non- Muslims) 2 0 2
MG 2200 Principles of Marketing 3 0 3
SS 2300 Principles of Psychology 3 0 3
FN 2120 Cost & Management Accounting 3 0 3
SS 2810 International Relation and Current Affairs 3 0 3

Semester - 4

Course Code Course Title Lec. Hrs Lab. Hrs Cr. Hrs.
SS 3110 Business Communication 3 0 3
SS 2420 Pakistan Studies 2 0 2
MG 2210 Marketing Management 3 0 3
FN 2300 Introduction to Business Finance 3 0 3
MT 2320 Statistical Inference 3 0 3
FN 2130 Business & Corporate Law 3 0 3

Semester - 5

Course Code Course Title Lec. Hrs Lab. Hrs Cr. Hrs.
SS 2310 Principles of Sociology 3 0 3
SS 2400 Business Ethics 3 0 3
SS 3320 Introduction to Logic 3 0 3
MG 3230 Consumer Behavior 3 0 3
FN 3310 Financial Management 3 0 3
XX XXXX Elective I 3 0 3

Semester - 6

Course Code Course Title Lec. Hrs Lab. Hrs Cr. Hrs.
MG 4100 Business Research Methods 3 0 3
MG 3400 Supply Chain Management 3 0 3
EC 2010 Development Economics 3 0 3
MG 3300 Human Resource Management 3 0 3
XX XXXX Elective II 3 0 3

Semester - 7

Course Code Course Title Lec. Hrs Lab. Hrs Cr. Hrs.
MG 4110 Managerial Policy 3 0 3
SS 4100 Interpersonal Skills & Business Relations 3 0 3
MG 4700 Entrepreneurship 3 0 3
XX XXXX Elective III 3 0 3
MG 4120 Business Project I 3 0 3

Semester - 8

Course Code Course Title Lec. Hrs Lab. Hrs Cr. Hrs.
MG 4340 Organizational Behaviour 3 0 3
MG 3510 Business Analytics 3 0 3
MG 4130 International Business Management & Standards 3 0 3
XX XXXX Elective IV 3 0 3
MG 4120 Business Project II 3 0 3
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